Website Performance Optimisation
A Slow Website Is Losing You Customers Right Now
We diagnose performance issues, fix them systematically, and get your site loading fast โ even on Nigerian mobile networks.
The average Nigerian mobile user gives a website approximately 3 seconds to load before leaving. A one-second delay reduces conversions by 7%. If your site is slow, you are losing customers before they see your content.
Image Optimisation
- Compressing oversized images โ the single most common cause of slow sites
- Converting to modern WebP format for significantly smaller file sizes
- Implementing lazy loading so off-screen images only load when needed
- Properly sizing images for their actual display dimensions
Code & Assets
- Minifying CSS, JavaScript, and HTML
- Deferring and combining non-critical scripts
- Removing unused CSS and JavaScript
- Browser caching setup for repeat visitors
Server & Infrastructure
- Caching plugin or server-level caching configuration
- Content Delivery Network (CDN) setup
- Server response time improvement
- Honest hosting upgrade advice where needed
Our Process
- Step 1 โ Full Audit: We run your site through PageSpeed, GTmetrix, and Lighthouse
- Step 2 โ Priority List: Every issue categorised by impact vs effort
- Step 3 โ Implementation: Fixes in order of priority, with progress updates
- Step 4 โ Re-test & Report: Before/after comparison with real score data
Typical Results
- 40โ80% improvement in Google PageSpeed score
- 50โ70% reduction in page load time
- Improved Google Search rankings from Core Web Vitals improvement
- Higher conversion rates from existing traffic